DE LORENZO SPRING SUMMER 23/24 COLLECTION
7th Sep 2023
HOMEGROWN
The love of, and deep connection, to our sunburnt country - characterised by iconic sunsets, fields of gold and breathtaking landscapes - is beautifully captured in HOMEGROWN, the new Spring Summer collection from De Lorenzo.
An homage to De Lorenzo’s proudly Australian heritage, which encapsulates their commitment to natural and organic beauty, HOMEGROWN narrates a sweeping story of life on the land through beautiful sun-kissed hues and highlights, natural movement and texture, and dancing dimensions captured under the afternoon sun.
SAMMY
Sammy fuses vintage style with understated sophistication, highlighted by her sleek, slicked casual twist and embracing the perfect deconstructed up do.
With her beautiful shine and warmth in the glinting sunshine’s rays, gorgeous reflects, depths and dimension are achieved through our Nova360 colour solutions.
GET THE LOOK
1. Blow dry Instant Satur8, Elements Motion and Elements Densify into the hair.
2. Once dry, brush the hair into a point tail at the crown
3. Use pins and elastics to create the desired shape
4. Apply Elements Granite Non-Aerosol to finish and hold
5. Use Instant Quick Fix to finish and add definition to the hairline.
LAURA
Capturing the classic feeling of ‘homegrown’, Laura’s alluring carefree, yet polished, style is enhanced by the warm breeze whispering through the fields, encouraging golden ripples of effortless texture and movement. Flickering with depth and dimension, Laura’s beautifully melded warm tones mimic the setting sun.
GET THE LOOK
1. Apply Elements Amplify, Elements Motion and Defence Extinguish from roots to ends.
2. Using a medium sized brush, blow dry with volume.
3. To finish, apply Elements Sandstorm for lift and hold.
Swarli
Swarli voluptuous, bouncy untamed curls capture the unpredictability and rawness of Australian landscapes, yet pay homage to the natural organic beauty of this land. Dreamy fabrics pair beautifully with the sense of freedom and unconformity as her curls dance in the breeze.
Sunlight catches natural highlights and gorgeous brunette tones.
GET THE LOOK
1. Apply Instant Satur8 from roots to ends.
2. Apply Elements Densify and Elements Motion from roots to ends for hold.
3. For added volume, blow dry the hair with a large round brush.
4. On dry hair, apply Defence Extinguish from roots to ends.
5. Using a medium barrel tong, curly and pin each section, allowing hair to cool and set.
6. When cool, take out pin curls and finish with a spritz of Elements Vapour Mist hair spray.
CINDY
Feminine and ethereal, Cindy’s natural texture and tighter coils capture an airy innocence, with her tousled crown of curls embracing movement in the wide open space.
With her tones of brunette glistening in the sunlight, the twists & twirls shimmer into gorgeous hues of caramel and deep honey tones.
GET THE LOOK
1. Apply Prescriptive Solutions Moisture Repair and Defence Argan Oil to the hair.
2. Starting from the nape, section the hair into small sections.
3. Using a twirling action, twist a cocktail of Instant The Ends and Elements Titanium Gel into each section, enhancing the bounce and curl.
4. Allow to set
5. To finish, apply Elements Granite
SIMONE
Embodying a demure yet fiercely feminine luxe style, Simone’s polished, glam waves are a timeless head-turning look. Reminiscent of a Hollywood screen siren, Simone’s golden hues of creamy honey and dark blonde are rich in depth and dimension, intertwining seamlessly to deliver a lush, sun-kissed feel.
GET THE LOOK
1. Apply Elements Densify, Instant The Ends and Defence Extinguish to roots and ends
2. Blow-dry with a large round brush.
3. Using Velcro rollers, spray each section with Elements Vapour Mist and leave to set
4. Once rollers are set, apply Elements Quicksand to the roots for body and volume.
ZIGGY
An elfin cut with textured bangs frame Ziggy’s face beautifully to deliver a youthful girlish appeal. Texture and disconnection dance together playfully through to the softly feathered ends to deliver a fun rebellious feminine feel.
Ziggy’s stunning fiery sunburnt hue delivers natural warmth enhanced with a combination of Novafusion Copper and Beige Blonde at the roots and ends.
GET THE LOOK
1. Apply Instant Restructurant from roots to ends
2. Apply Elements Sea Swell at the roots, and Motion Mousse to the ends
3. Using a flat brush, wrap dry to create natural movement
4. Once dry, use Elements Sandstorm to create body and Elements Grit to create texture and definition.